Our industry knowledge makes all the difference
Industry knowledge is one of the keys to effective customer analysis. Mathematics alone isn’t enough to provide insightful analysis. Over the 20 plus years we’ve been in the customer analytics game, we’ve worked with hundreds of clients across a range of industries and become familiar with how those industries work.
Although we are always up for the challenge of learning the ins and outs of a new industry, here are the eight industries we specialize in:
What our customers say about us
Ivanhoé Cambridge, a global real estate industry leader, invests in high-quality properties and real estate companies in select cities around the world. It does so prudently, with a long-term view to generate optimal, risk-adjusted returns.
“ I love working with the team at Intgral. I’ve been working with them for more than 10 years now, and their expertise in finding actionable intelligence through customer data analysis has reliably helped us achieve sales growth. In some of the projects we’ve worked on together that growth has been up to 20%. I want to say thank you to the Integral team for being trusted and valued partners. ”
Marcil is a Quebec-based construction supply and hardware chain with 15 locations and more than 1000 employees. With over 100 years in the business, Marcil’s how-how makes it a favoured partner for contractors and construction companies.
“ We have a 20-year history of working with Intgral to bolster our brands’ identities and to help them evolve and grow. We’ve worked together on brands such as Reno-Depot, Casinos du Quebec and most recently at Marcil. Intgral’s expertise and flexibility allowed us to adapt their offering to vastly different business realities. They also helped us understand the golden rule of retail - not all customers are created equal. The trick is identifying the most valuable ones. ”
Immunotec is a publicly traded company providing research-based nutritional and wellness products that improve quality of life and performance.
“ Intgral’s ability to relate data with behaviors is remarkable and the information provided has created a platform to improve sales and marketing strategies, knowing with confidence where gaps existed. We’ve worked with them twice and gotten full-value for our investment each time. ”
La Coop fédérée represents more than 90,000 members grouped into nearly 70 cooperatives with operations located across Quebec, New Brunswick, Ontario, Alberta, Manitoba, and Saskatchewan. 12,000 people are employed at La Coop which has annual revenues of $6.3 billion.
“ Intgral had the knowledge to take our data analytics program up to the next level. Their analytical frameworks and industry knowledge helped us spot important patterns in the data and target valuable new customer segments. Intgral helped us gain a much better understanding of who are clients are and what is important to them. ”
RMT or le Réseau de Transport Metropolitaine (formerly AMT) is Montreal’s mass transit authority - operating, bus, train, subway, and adapted transport networks across the 82 municipalities of the Montreal Urban Community.
“ Recently, the RMT took a strategic decision to become a customer-centric organization. Intgral was there for us with vision, expertise and the technology know-how to help. The Intgral team worked hard to de-mystify the technology, help us define functional objectives, streamline our customer communications and make sure we were getting the maximum impact out of our communications investments. ”
With more than 20 clinics in Quebec and Ontario, Epiderma is one of Canada’s largest medical aesthetic care providers.
“ Integral’s intelligence, expertise, and understanding of our challenges is unequalled in our experience. Their client-centric approach and ability to develop truly customized customer analysis solutions sets them apart. The Intgral team’s rigorousness, transparency and reliability made them the ideal choice to support us in implementing our CRM system. ”
Some of our clients
Intgral on customer analysis
- 26 Sep
Better customer service through analytics
By Jean-Marc Gravel
As soon as consumers hit your site, they are broadcasting important signals about their desires, their preferences, and their personas. Maybe this visitor is already a client. Maybe they’ve almost bought but abandoned the process.Learn more
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